netdesk

Generation Y females have redefined the idea of “peer group” to encompass online friends, bloggers and anonymous reviewers, according to the “Why Y Women?” report from PopSugar and Radar Research. Looking to this expansive group of peers, rather than experts or celebrities, Gen Y women are particularly influenced by social media. Younger women are nearly [...]

According to a review of the newest Pew Internet report, average ages of the top social media sites are shifting and converging. Social media, it seems, is becoming common. “Today, Twitter is now the second-youngest of the top four social networking sites. Its median age is 31. MySpace’s is 26, LinkedIn is 39, and Facebook [...]

It appears that Students wouldn’t want to give up emailing and texting. Looking at some interesting stats from eMarketeer that shows that more American students would miss their Social Networking sites more than visiting other websites. This goes to show how far the Social Web has come in such a short time but the survey [...]

The Foo Fighters will be streaming a concert live tomorrow night on Facebook, direct from the band’s Studio 606 headquarters in Los Angeles. You can RSVP to the event here, and stream it live here beginning at 7 PM PST tomorrow. As with Facebook’s other recent video streaming events, users will be invited to update [...]

Seeking increased customer engagement It’s not news to online retailers that social media adoption is on the rise. Three-quarters of US Web retailers surveyed by the e-tailing group and PowerReviews in August–September 2009 for their “Community and Social Media Study” said they thought brands were accelerating their use of, and commitment to, social media. More [...]